Personal branding of Newway Real Estate Agency personnel

Newway is known as one of the largest and most reliable real estate agencies in the United Arab Emirates, which benefits from a large set of personnel with branches in other countries. According to the recommendation of the business development consultant of this brand to focus on the personalization of the personnel, Thelma Studio was invited to start the personal branding process of the members of this group. In the first step, the compilation of the brand identity and story of two of the main forces of this brand was assigned to Thelma, and the selection of editing and an operational document based on this story for content production was provided to the digital marketing team following numerous investigations in the fields of psychology, astrology; Branding and cognitive science, the story of "Ministers of Ajam". The valuable achievements of this project have been the product of cooperation and companionship with the Azim media content production team.